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New York Life
Served as Creative Director for a campaign of 4 entirely AI generated 15-second commercials for New York Life, from writing the script to overseeing the AI footage generation and the entire post-production process.
"The Quiet Gift"
Commercial
New York Life
Concept Development
Created the concept and wrote the scripts for a series of 4 commercials for New York Life's Target Market campaign, and led the presentation to the client.
1
AI Footage Generation
Generated storyboard and narrative VO scratch track using entirely AI; oversaw AI footage generation and the post production process.
2
Final Product
3
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